Posts Tagged ‘tv’

Prosper to run television ads

Monday, May 5th, 2008

Prosper will run television ads (preview them online). The TV spots will be aired in test markets starting this week.

MyC4 lender headcount doubles after national TV coverage

Wednesday, October 31st, 2007

After MyC4.com was featured on Danish national TV in a 15 minute feature many new lenders signed up. Within 3 days lender count rose from about 500 to currently 964. At MyC4 lenders (called investors) loan money to African entrepreneurs. The bidding frency of new lenders did lower closing interest rate dramatically. Loans now closed at 2 to 3 percent lender interest rate (previously usually 10 to 12 percent). MyC4 will now have to increase the number of listings, otherwise they might be temporably be sold out like happened to Kiva.
Yesterday the first loan listings from Ivory Coast went online.